Western New York Food Industry Expo
Tuesday, March 26, 2024
Joseph A. Floreano Rochester Riverside Convention Center
Rochester, NY


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Show Produced by Events With Attitude


Seminar Schedule....


11:00- 12:30


- 1:00

Sustainability at Wegmans

Jason Wadsworth, Wegmans Food Market

Learn about Wegmans sustainability program and how they feel this will have the greatest impact for future generations.  Wegmans head of sustainability, Jason Wadsworth discusses Wegmans priorities around sustainability and what how team is focused on.

Jason is the Category Merchant for Packaging, Energy & Sustainability at Wegmans Food Market. He has 34 years of incredible service and is responsible for leading a team focused on packaging, energy and sustainability procurement and strategies committed to eliminating waste and reducing Wegmans carbon footprint
1:10 - 1:45
Innovation in a Time of Crises:
Using Novel Food Processing and Valorization to Feed Tomorrow
Viral Shukla: Cornell University

Viral will discuss the need for the reduction of food waste and the associated environmental costs. He will share highlights on ongoing product development research at Cornell University and the parts of the puzzle they play in mitigating the impact of the food system on the environment.

Viral Shukla is a PhD student in food science and technology at Cornell University, where he works to valorize food waste streams into value-added food products. In his 7 years as an IFT member, Viral has served numerous volunteer positions across the student association. Viral hopes to prepare students with new opportunities to develop their skills and advance their careers, and celebrate the vast and diverse science of food student community. He currently serves on the IFT Board of Directors and President-Elect of the IFT Student Association. At Cornell, he serves as president of the food science product development club.



Cut the Bull**** at least by half!

Shalom Daniels
Mush Foods Founder and CEO

Global food industry veteran and Mush Foods founder and CEO Shalom Daniel will set the stage for why hybrid is on the horizon and Mush belongs on the menu. Discover the reason restaurants and food service are looking to blended meat as the friction-free, sustainable, and economically viable solution that consumers actually want to consume.

2:00- 3:00

Shalom Daniel is Co-Founder and CEO of Mush Foods, the award-winning food-tech innovator behind a groundbreaking mushroom mycelium blend for restaurants and food service. A global food industry veteran, he brings more than fifteen years of food, technology, and business experience to the table for Mush Foods. Daniel's leadership is marked by an ability to discern white spaces and drive progress through novel solutions that address unfulfilled demands without disrupting industry workflows.



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